The can, which will debut in December, holds 7.5 ounces of liquid, less than two-thirds of a 12-ounce container. Instead of the usual "Coca-Cola" script, it's stamped with the loud promise, "90 calories per can."
"The Coca-Cola mini can innovation reinforces the Company's support for healthy, active lifestyles," says the president of Coca-Cola North America in a press release. The president of Sparkling Beverages, Coca-Cola North America, chimes in: "Our new sleek mini can supports the idea of moderation and offers people yet another way to enjoy their favorite Coca-Cola beverage." The company's chief scientific officer adds that "this 90-calorie mini can is another way for people who love Coca-Cola to get the taste they enjoy while managing their calories."
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